Mexico 68 Identity

メキシコ68 / 1966–1968 / Style / Public Design

The Olympic identity Wyman built for Mexico City: concentric lines radiating from the logotype into venues, uniforms and stamps, fusing Op art with folk art and wrapping a whole city in pulsing imagery.

Radiating concentric lines / Op-art vibration / Fusion with folk art / City-scale deployment

Dictionary entry

Best used for
Comparing primary sources and canonical works · Extracting principles that transfer to other media
Type
Observe the letters, signs and scale of reference works
Composition
Extract the one structure that governs gaze and information
Material
Verify the materials and behaviors specific to era, region and process
Caution
Don't reduce it to surface signs. Verify the context of era, region, technology and makers.
Further study
Lance Wyman / the connection to Huichol art / design and politics in 1968

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