Isotype
アイソタイプ / 1920s–1940s / Layout / Information Design
Traduit la quantité en symboles répétés de taille égale, rendant la comparaison lisible avant la langue.
Pictogrammes unifiés / Répétition des signes / Axes de comparaison / Couleur restreinte
Entrée du dictionnaire
- Usages idéaux
- Statistics comparable without expertise · Basic guidance and education across languages
- Typographie
- Short labels and clear figures; prose stays outside the chart
- Composition
- Fix the unit per symbol; show change by count, never by size
- Matière
- Few meaningful colors, equal line weights, aligned baselines
- Précaution
- Never scale one big symbol to show a difference. Always show unit, base and source.
- Pour approfondir
- Otto Neurath / Gerd Arntz / Marie Neurath