Kinetic Typography
キネティック・タイポグラフィ / film titles–digital motion / Motion / Letterform Expression
Traduce el significado de una palabra en velocidad, pausa y dirección: diseña el propio tiempo de la lectura.
Movimiento palabra a palabra / Ritmo / Cambio de escala / Pausas
Entrada del diccionario
- Usos idóneos
- Making a short message physically felt · Carrying the intonation of voice and music to the screen
- Tipografía
- One family, varied in weight and width
- Composición
- Split the sentence into words; assign each a trajectory that fits its meaning
- Material
- Keep the ground quiet; the timing offsets are the star
- Precaución
- Don't move every word. Motion reads because some words stand still.
- Para profundizar
- film title design / motion typography systems