Modernism
モダニズム / 1920s–1970s / Style / Functionalism
以经过论证的形式取代装饰，追求普遍性。
简化 / 清晰的层级 / 功能优先 / 普遍性的形式
辞典词条
- 适用场景
- Building a brand foundation that lasts；A vessel that never gets in the content's way
- 字体
- A sans-serif with few quirks
- 版面
- Logical hierarchy and generous white space
- 材料
- Black and white with a single accent color
- 注意
- Blandness is not universality. Hold clear intent in every ratio and interval.
- 延伸阅读
- Paul Rand / Massimo Vignelli