Broadcast Design
Not the programs themselves but whatever runs before and between them, where a few seconds of motion or a single chart has to give a broadcaster a personality.
Dictionary entry
- Saul Bass Title Design 1955 to 1990s / Style
Moves flat cut paper shapes and hand drawn capitals along simple straight paths in time with the music, stating the theme before the film begins.
- Test Card 1934– / Style
The calibration image broadcast during setup and downtime. Color bars, grids, circles and skin-tone references answered an engineering necessity, yet they became a public geometry lodged in a generation's memory.
- Scanimate 1969–1980s / Technique
An analog video synthesizer that distorted images on a CRT electrically and in real time. It is the true source of the glowing, flying, undulating logos of 1970s and 80s television, and it carried the motion industry before digital.