Superflat

スーパーフラット / 2000s– / Style / Japanese Postwar Avant-garde

Juxtaposes anime, manga, advertising and traditional painting on one flat plane, questioning the border of high art and consumer culture.

Superflat — Takashi Murakami, installation in the Hall of Mirrors at Versailles, photo: Dimitry B (CC BY 2.0)
Takashi Murakami, installation in the Hall of Mirrors at Versailles, photo: Dimitry B (CC BY 2.0) · CC BY 2.0
Superflat — Takashi Murakami, Versailles exhibition, photo: dalbera (CC BY 2.0)
Takashi Murakami, Versailles exhibition, photo: dalbera (CC BY 2.0) · CC BY 2.0

At a glance

Visual cues

  • Extreme flatness
  • Vivid color
  • Repeated characters
  • Commercial culture

Best used for

  • Exhibitions and merchandise that must carry the same image on equal terms
  • Repeating a character until it fills the whole field as ornament

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Dictionary entry

Type
Letters share the drawing outline and sit flat without shadow
Composition
Abandon perspective, fill the field evenly, show depth only by overlap
Material
Even fills, vivid color including fluorescents, a glossy finish
Caution
Lining up cute symbols drops the argument that set high art against consumer culture, and all that remains is product illustration.
Further study
Takashi Murakami / Hiropon Factory / postwar Japanese visual culture

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https://indexstyle.org/styles/superflat
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