Poetism

ポエティスム / 1923–1934 / Style / Czech Avant-garde

The programme of the Czech avant-garde group Devětsil, extending poetry onto the page and into life itself. Its 'picture poems' combining photomontage with type, its compositions of circles and diagonals, and its vivid two-colour printing turned poetry books, magazines and posters into one continuous field of experiment.

Photomontage juxtaposed with type / Compositions of circles and diagonals / Two vivid, restricted colours / Typography as poetry

Dictionary entry

Best used for
Poetry collections and cultural programmes set as typographic picture poems · Two-colour risograph posters where circles, rules and photographs rhyme
Type
Constructivist grotesques mixed across playful sizes; letters allowed to behave as images
Composition
Circles, diagonals and rules choreographing photomontage fragments across the page
Material
Two vivid inks—typically red with black or blue—on warm book paper
Caution
Avoid pure constructivist severity—without lyric play between word and image, the page is engineering, not a poem.
Further study
Karel Teige's theory and book designs / The page layouts of the magazine ReD / The picture poem as a form

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