Ivy Style

アイビー・スタイル / 1950s– / Style / Fashion History

The practical menswear system of America's East Coast universities, whose button-downs and blazers taught a broken-in correctness that reached the world through Japan and became the standard of trad.

Ivy Style — J.PRESS scarlet blazer with white shirt and black knit tie 2021 — Wikimedia Commons / CC BY-SA 4.0 · © Matthew.eyes
J.PRESS scarlet blazer with white shirt and black knit tie 2021 — Wikimedia Commons / CC BY-SA 4.0 · CC BY-SA 4.0 · © Matthew.eyes
Ivy Style — Studio publicity photo of Paul Newman 1954 — Wikimedia Commons / Public domain
Studio publicity photo of Paul Newman 1954 — Wikimedia Commons / Public domain
Ivy Style — ブルックス・ブラザーズのショーウィンドウ 2007 — Wikimedia Commons / CC BY 2.0 · © WearIt .com
ブルックス・ブラザーズのショーウィンドウ 2007 — Wikimedia Commons / CC BY 2.0 · CC BY 2.0 · © WearIt .com

At a glance

Visual cues

  • Button-down shirts
  • 3/2-roll blazers
  • Loafers
  • Deliberately relaxed wear

Best used for

  • Showing menswear basics as rules of wearing rather than price points
  • Building a range of staples deliberately detached from each year's trends

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Dictionary entry

Type
Leave the button-down collar unstarched so the roll stays
Composition
Keep natural shoulders and a straight body, never tapered
Material
Oxford cloth, flannel, leather soled loafers, muted colors
Caution
Perfecting the correctness turns it into a uniform, and the ease that came from wearing it loosely disappears.
Further study
Take Ivy, 1965 / VAN Jacket and Japanese Ivy / the road to preppy

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