Compose styles
Rather than blending styles toward a middle, this gives them roles. The first one carries the structure, the next comes in as the accent, and anything after that shows up in a single detail. Where they fight each other, it says so before you start.
How to divide the work
- Composition
- Follow Swiss: 12-column grid, left-aligned, asymmetric
- Type
- Set in Swiss's manner (Neutral sans-serif; be bold with size contrast), and let Talnemokkol (De-squared Hangul)'s lettering (Fix the shapes of consonant and vowel and leave the height and width changing from letter to letter) appear only where you want the eye to catch.
- Material
- Ground in Swiss's material (White space and objective photographs; almost no ornament); bring in exactly one thing from Talnemokkol (De-squared Hangul) (Assume large sizes, hold the stroke to one weight, and let the ragged outline show).
- Colour
- Build on #f1efe8, #ed3b22, #121210 and admit one accent from #f0ebe0, #c6b18d, #020202.
Where they fight
These are already listed as related entries, so the join should come easily.
Caution
- Swiss Too much tidiness turns anonymous. Keep one strong jump in scale.
- Talnemokkol (De-squared Hangul) At text size and over long passages, the uneven feet of the lines make them waver and reading slows. Keep it to headlines and other places where it is set large.
Image prompt
Produce four original images that take their structure from Swiss (style, 1950s–) and their accent from Talnemokkol (De-squared Hangul) (style, 1980s-). ## What to make Make the kind of thing Swiss exists for: making complex information fast to read, or giving an organization rationality and transparency. Choose one subject and hold it across all four. ## Structure comes from Swiss - Strict grid - Sans-serif type - Asymmetry - Objective photography Composition: 12-column grid, left-aligned, asymmetric. Type and lettering: Neutral sans-serif; be bold with size contrast. ## Accent comes from Talnemokkol (De-squared Hangul), used sparingly - Letter outlines breaking out of the square - Height and width changing letter by letter - Strokes of even weight, geometric in build - Lines whose feet do not align Let one material quality come from it: Assume large sizes, hold the stroke to one weight, and let the ragged outline show. ## Colour and feeling Build the ground on #f1efe8, carry the structure in #ed3b22 and #121210, and let a single accent come from #c6b18d. These are read off real works, so a direction rather than a fixed palette. Feeling to carry: trust, calm, technique, rebellion. ## What goes wrong - Swiss: Too much tidiness turns anonymous. Keep one strong jump in scale. - Talnemokkol (De-squared Hangul): At text size and over long passages, the uneven feet of the lines make them waver and reading slows. Keep it to headlines and other places where it is set large. ## Across the four Keep the roles fixed in all four. Vary the framing, the scale and the arrangement so the set shows what this pairing can do rather than four versions of one picture. ## Constraints - Do not imitate, reference or name any specific artist, studio, brand, character or copyrighted work. - Do not reproduce the composition of an existing work. - Produce original compositions in the general period languages described above.
Related entries
- Swiss 1950s– / Style / Functionalism
Puts order front and center and makes the information itself the protagonist.
- Talnemokkol (De-squared Hangul) 1980s- / Style / Type Classification
Hangul type that gives up fitting each syllable into a square and stacks consonant and vowel as fixed shapes, so height and width change from letter to letter. Ahn Sang-soo's typeface and posters carried the form to a wide audience.
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