80’s Editorial vs Pochoir

80年代エディトリアル / ポショワール

80’s Editorial comes from Publishing and Editing and Pochoir from Stencil Printing. One is style and the other technique. They are reached for with some of the same intent, which is where they get confused.

80’s Editorial

Builds quiet but certain authority from white space and photographic scale.

Pochoir

Builds print color stencil by stencil, giving publications the crisp planes and fine variance of hand coloring.

80’s EditorialPochoir
Era1980s1890s–1930s
FamilyPublishing and EditingStencil Printing
KindStyleTechnique
CuesHigh-contrast serifs / Bold photography / Wide margins / Hairline rulesSharp color planes / Stencil edges / Hand-color variance / Fashion plates
Best used forElevating fashion and culture · Making an editorial point of view feltFlat, luxurious plates of fashion and ornament · Handworked color for limited editions
TypeHigh-contrast serif with a small companion sansFine serifs and restrained captions
CompositionCrop photographs boldly; set type quietlyCenter the figure or product; keep plane and margin contours clean
MaterialBlack-and-white photography, cream paper, blackOpaque spot colors layered per stencil; keep the small density shifts
CautionType that is too small is a barrier, not a mood. Check legibility at real size.Not the same as flat vector fills. Design the stencil separations, printing order and hand variance.

IndexStyle