Compose two styles
Rather than blending two styles into a middle, this assigns them roles: one carries the structure, the other appears as an accent. Where the two fight, it says so before you start.
How to divide the work
- Composition
- Follow Bauhaus: Treat shapes and letters as the same building blocks
- Type
- Set in Bauhaus's manner (Geometric sans-serif), and let Deutscher Werkbund's lettering (One typeface fixed as a standard, sizes and margins given as numbers) appear only where you want the eye to catch.
- Material
- Ground in Bauhaus's material (Red, blue and yellow held together by black and off-white); bring in exactly one thing from Deutscher Werkbund (Standard industrial materials, with quality carried by the finish).
- Colour
- Build on #eee7d4, #df2c22, #153f8c and admit one accent from #e9e6dd, #67635d, #171615.
Where they fight
These two are already listed as related, so the join should come easily.
Caution
- Bauhaus Scattered shapes read as childish. Give every element a job.
- Deutscher Werkbund Reading standardization as sameness, making everything one shape and skipping the argument about quality, which lands in dull mass production.
Image prompt
An original image that takes its structure from Bauhaus (Style, 1919–1933) and its accent from Deutscher Werkbund (Style, 1907–1938 / 1950–). Structural cues: Elementary shapes; Primary colors; Functional beauty; Visible structure. Accent cues, used sparingly: Standardization with quality; Art allied with industry; Prototype of corporate identity; Experimental housing exhibitions. Composition: Treat shapes and letters as the same building blocks. Type and lettering: Geometric sans-serif. Let one material quality come from the second style: Standard industrial materials, with quality carried by the finish. Mood: Trust, Play, Technology, Futurism. Color: build on #eee7d4, #df2c22, #153f8c with a single accent drawn from #e9e6dd, #67635d, #171615. Constraints: do not imitate, reference or name any specific artist, studio, brand, character or copyrighted work. Produce an original composition in the general period languages described above.
Related entries
- Bauhaus 1919–1933 / Style / Functionalism
Makes function and play coexist through the circle, triangle and square.
- Deutscher Werkbund 1907–1938 / 1950– / Style / Modern Design Movements
The alliance of artists and industry that made the quality and form of manufactured goods a national project. Behrens's work for AEG prefigured corporate design; the Weissenhof housing exhibition became modernism's showroom.
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