Punk vs Swiss

パンク / スイス・スタイル

Punk comes from Counterculture and Swiss from Functionalism. Both are read here as style. They are reached for with different intent, which is the fastest way to tell them apart.

Punk

Punk — イギリスのパンク・ファンジン — Wikimedia Commons / CC0Punk — 1970年代のファンジン — Wikimedia Commons / CC BY 2.0Punk — 1980年代末のパンク／アナルコ・ジャケット — Wikimedia Commons / CC BY-SA 3.0

A DIY objection to the authority of the tidy, made by cutting, pasting and dirtying.

Swiss

Swiss — Josef Müller-Brockmann《Beethoven》ポスター 1955 — Wikimedia Commons / CC BY-SA 4.0Swiss — Josef Müller-Brockmann《Musica Viva》ポスター — Wikimedia Commons / Public domainSwiss — Josef Müller-Brockmann《der Film》ポスター — Wikimedia Commons / Public domain

Puts order front and center and makes the information itself the protagonist.

PunkSwiss
Era1970s–1980s1950s–
FamilyCountercultureFunctionalism
KindStyleStyle
CuesCut-and-paste letters / Photocopier noise / Handwriting / Ragged placementStrict grid / Sans-serif type / Asymmetry / Objective photography
Best used forVoicing dissent against the rules · Giving events and communities a raw voiceMaking complex information fast to read · Giving an organization rationality and transparency
TypeMix newsprint letters, handwriting and stampsNeutral sans-serif; be bold with size contrast
CompositionDeliberate misalignment and overlap; disturb even the margins12-column grid, left-aligned, asymmetric
MaterialCopier paper, tears, black plus a warning colorWhite space and objective photographs; almost no ornament
CautionBorrowed rebellion is hollow. Decide what you are protesting first.Too much tidiness turns anonymous. Keep one strong jump in scale.

Put these two together

Counterculture ／ Functionalism

IndexStyle