Kidcore vs Minimalism

キッドコア / ミニマリズム

Kidcore comes from Pop and Minimalism from Functionalism. Both are read here as style. They are reached for with different intent, which is the fastest way to tell them apart.

Kidcore

Kidcore — KazumiKawaii 撮影《レインボー・デコラ》2016 — Wikimedia Commons / CC BY-SA 4.0Kidcore — GoToVan 撮影 増田セバスチャンの店「6%DOKIDOKI」原宿 2012 — Wikimedia Commons / CC BY 2.0Kidcore — Everjean 撮影 原宿のデコラ 2005 — Wikimedia Commons / CC BY 2.0

Recalls toys, stickers and school supplies in unconditionally bright color.

Minimalism

Minimalism — Agnes Martin 作品, SFMOMA 展示 — Wikimedia Commons / CC BY-SA 4.0Minimalism — Agnes Martin 作品群, SFMOMA 展示 — Wikimedia Commons / CC BY-SA 4.0Minimalism — Dan Flavin《Untitled (to Don Judd, Colorist) 1–5》1987, Tate Modern — Wikimedia Commons / CC BY 2.0

Removes elements to maximize the meaning and tension of what remains.

KidcoreMinimalism
Era1990s nostalgia1960s–
FamilyPopFunctionalism
KindStyleStyle
CuesPrimary colors / Smileys / Rainbows / Toy shapesVast white space / Few elements / Quiet color / Precise spacing
Best used forEvoking childhood freedom and safety · Making a community look sunnyFocusing attention on a single value · Letting quality speak quietly
TypeBig rounded letters, hand letteringA light sans-serif or a well-cut serif
CompositionLayer sticker-like elementsOne message, one focal point, wide margins
MaterialRed, yellow, blue, plastic, thick outlinesNearly achromatic; texture in exactly one place
CautionDon't confuse child-directed with childish. Mind age-appropriateness and safety.Missing information is not minimal. Decide priorities before you cut.

Put these two together

Pop ／ Functionalism

IndexStyle