Machine Aesthetics
機械美学
Dictionary entry
- Purism 1918–1925 / Style
A movement that criticised Cubism's drift into decoration and called for a return to forms clear enough for the machine age. Standardised 'objets-types'—bottles, glasses, guitars—are painted within a horizontal-vertical order and a restrained palette. Through the journal L'Esprit Nouveau it became a norm for modern architecture and graphics.