Web 1.0 vs Web 2.0 Gloss

ウェブ1.0 / ウェブ2.0グロス

Both sit in Digital Retro, so the question is not what they belong to but how they behave. Both are read here as style. They are reached for with some of the same intent, which is where they get confused.

Web 1.0

Reuses the naivety of the constrained early web as directness and charm.

Web 2.0 Gloss

Explains digital interaction as something touchable through gloss, roundness and reflection. It names what the web made when it tried to reproduce the texture of Aqua with images and CSS.

Web 1.0Web 2.0 Gloss
Era1990s2000s
FamilyDigital RetroDigital Retro
KindStyleStyle
CuesBlue links / Low-res GIFs / System fonts / Plain buttonsGlossy buttons / Strong gradients / Reflections / Rounded corners
Best used forShowing affection for internet culture · An unpolished, approachable feelNostalgia for the 2000s web · Visually amplifying the joy of interaction
TypeSystem sans and monospaceA rounded sans-serif
CompositionLeft-aligned, borders, table-like divisionCentered, with a dimensional button as the focus
MaterialWhite background, blue links, dithered imagesBlue gradients, white highlights
CautionDon't regress actual accessibility. Separate the look from interaction quality.In real UI, restrain shadows and reflections so state differences stay legible.

IndexStyle