Mozilla Protocol vs Web 1.0
Mozilla Protocol / ウェブ1.0
Mozilla Protocol comes from Platform Screen Languages and Web 1.0 from Digital Retro. They are reached for with different intent, which is the fastest way to tell them apart.
Mozilla Protocol
Mozilla's flexible web system puts content and global accessibility ahead of decoration while retaining a vivid open-web personality.
Web 1.0
Reuses the naivety of the constrained early web as directness and charm. In the 2020s it came back as a movement to take the personal site back, gathering under names like Neocities and Yesterweb.
| Mozilla Protocol | Web 1.0 | |
|---|---|---|
| Era | 2017– | 1990s |
| Family | Platform Screen Languages | Digital Retro |
| Kind | Style | Style |
| Cues | Bold black headings and broad white space / Large fields of vivid color / Flexible billboards and cards / Short copy and explicit calls to action | Blue links / Low-res GIFs / System fonts / Plain buttons |
| Best used for | Open-web product marketing across languages · Balancing bright brand expression with accessible content | Showing affection for internet culture · An unpolished, approachable feel |
| Type | Use short heavy headings, readable body text and room for translation expansion. | System sans and monospace |
| Composition | Separate one-message billboards from reusable card groups. | Left-aligned, borders, table-like division |
| Material | Ground the page in black and white, reserving gradients for a single focal area. | White background, blue links, dithered images |
| Caution | Spreading the Firefox gradient everywhere buries the content. Color should reinforce meaning and focus. | Don't regress actual accessibility. Separate the look from interaction quality. |