Composer deux styles

Plutôt que de fondre deux styles en un juste milieu, on leur attribue des rôles : l’un porte la structure, l’autre intervient en accent. Là où les deux s’opposent, c’est dit avant de commencer.

Comment répartir le travail

Composition
Follow Swiss: 12-column grid, left-aligned, asymmetric
Typographie
Set in Swiss's manner (Neutral sans-serif; be bold with size contrast), and let Memphis's lettering (A chunky geometric sans) appear only where you want the eye to catch.
Matière
Ground in Swiss's material (White space and objective photographs; almost no ornament); bring in exactly one thing from Memphis (Pink, yellow, teal, black speckles).
Couleur
Build on #f1efe8, #ed3b22, #121210 and admit one accent from #f5cfda, #f4c62f, #2a9e9a.

Où les deux s’opposent

  • Swiss and Memphis share no intent, so the contrast has to become the subject rather than something to smooth over.

Précaution

  • Swiss Too much tidiness turns anonymous. Keep one strong jump in scale.
  • Memphis Don't stop at background pattern. Map the figures to navigation and units of meaning.

Prompt d’image

An original image that takes its structure from Swiss (Style, 1950s–) and its accent from Memphis (Style, 1980s). Structural cues: Strict grid; Sans-serif type; Asymmetry; Objective photography. Accent cues, used sparingly: Zigzags; Small figures; Pastel plus primary; Speckles. Composition: 12-column grid, left-aligned, asymmetric. Type and lettering: Neutral sans-serif; be bold with size contrast. Let one material quality come from the second style: Pink, yellow, teal, black speckles. Mood: Trust, Calm, Play, Exhilaration. Color: build on #f1efe8, #ed3b22, #121210 with a single accent drawn from #f5cfda, #f4c62f, #2a9e9a. Constraints: do not imitate, reference or name any specific artist, studio, brand, character or copyrighted work. Produce an original composition in the general period languages described above.

Entrées liées

  • Swiss 1950s– / Style / Fonctionnalisme

    Place l’ordre au premier plan et fait de l’information elle-même le protagoniste.

  • Memphis 1980s / Style / Pop

    Se moque du fonctionnalisme et savoure la dissonance des formes et des couleurs.

Partager cette association :
https://indexstyle.org/fr/compose?ids=swiss+memphis

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